. and in some cases the frozen fruits and vegetables were better than fresh," barrett says. for instance, most of the frozen fruits and vegetables had higher levels of vitamin e..
but, there are still headwinds facing the frozen food sector. many americans have heard the message that fresh is best. and the texture of frozen vegetables turns some people off..
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“it may be just out of an abundance of caution and privacy. certainly, staying a little longer may imply that this is a little bit more of a complex situation.”.